📄 / / workspace / claude-seo / extensions / bing-webmaster / skills / seo-bing / SKILL.md

seo-bing

name: seo-bing description: Bing Webmaster Tools + IndexNow extension. Microsoft Copilot citations are fed by the Bing index; this skill makes Bing visibility, link data, and IndexNow URL submission first-class. metadata: version: "2.2.4" compatibility: "Requires BING_WEBMASTER_API_KEY and (optionally) INDEXNOW_KEY in ~/.claude/settings.json env. Run extensions/bing-webmaster/install.sh to configure."

seo-bing

The non-Google indexing surface. Google still rejects IndexNow (per Gary Illyes, multiple SOTR episodes 2024-2025), so this skill is specifically for Amazon/Bing/Naver/Seznam.cz/Yandex/Yep indexing and Microsoft Copilot AI citation (which pulls from the Bing index).

Prerequisites

Run extensions/bing-webmaster/install.sh or install.ps1.
A Bing Webmaster Tools API key.
Optional: an IndexNow host key (32+ chars) published at the URL declared as INDEXNOW_KEY_LOCATION.

Routing

Command	Underlying script
`/seo bing links <url>`	`claude-seo run bing_webmaster.py links <url>`
`/seo bing compare <urlA> <urlB>`	`claude-seo run bing_webmaster.py compare <urlA> <urlB>`; both properties must be registered to the API account
`/seo bing submit <url>` (single URL)	`claude-seo run indexnow_submit.py --host ... --urls <url>`
`/seo bing submit-batch <file>`	`claude-seo run indexnow_submit.py --host ... --urls-file <file>`
`/seo bing verify-indexnow`	`claude-seo run indexnow_submit.py --host ... --verify-only`

When this skill applies

The user is publishing new pages and wants Microsoft Copilot citation eligibility (Bing index ingestion).
The user wants to nudge Amazon/Bing/Naver/Seznam.cz/Yandex/Yep indexing for fresh URLs.
The user manages both properties and wants to compare their Bing link data. For an arbitrary competitor, route to DataForSEO, Moz, or Common Crawl.

Cross-skill delegation

For Google indexing (very different model, sitemap-driven, no IndexNow), use seo-google indexing.
For multi-source backlink confidence weighting, fall back to seo-backlinks which already integrates Bing + Moz + CC.